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  #1  
May 21st, 2015, 11:36 AM
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Amity University Event Management Course

Can you tell me about the fee structure of M. A. - PR & Event Management Course offered by Amity University as I want to check if I can afford the fee of the course or not? Provide me the syllabus of the M. A. - PR & Event Management Course offered by Amity University?
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  #2  
February 14th, 2017, 06:02 PM
Unregistered
Guest User
 
Re: Amity University Event Management Course

Hi buddy would you plz tell me about Amity University Event Management Course , if offered by this university ,as I want to do my higher study on this field ??
  #3  
February 14th, 2017, 06:02 PM
Super Moderator
 
Join Date: Mar 2012
Re: Amity University Event Management Course

Amity University, Noida is a leading education group in India with over 1, 25, 000 students studying across 1000 acres of hi-tech campus.

Amity University offered MA - PR & Event Management

Program
M. A. - PR & Event Management :
Eligibility : Graduation
Duration : 2 Yr(s)
1st Year Non Sponsored Semester Fee (Rs. in Lacs) : 1.13
1st Year Sponsored Semester Fee (Rs. in Lacs) : 1.695

Semester 1

Core Courses

Basics of Public Relations
Event Planning and Concepts
Product &Brand Management (ABS)
Principles & Practices of Marketing (ABS)
Consumer Behaviour (ABS)
Media Design
Fundamentals of Communication Research

Value Addition Courses

Business Communication
Behavioural Science

FBL (Choose any one)

French
German
Spanish
Japanese
Chinese

Open Elective (OE)

Semester 2

Core Courses

Advanced Public Relations
Event Logistics
Client Servicing & Account Planning
Media Productions & Set Design
Industrial Marketing (ABS)
Mass Media Industry
Global Marketing Communication (ABS)

Value Addition Courses

Business Communication
Behavioural Science

FBL (Choose any one)

French
German
Spanish
Japanese
Chinese

Open Elective (OE)


SUMMER PROJECT (6 WEEKS)

Semester 3

Core Courses

Event Budgeting
Corporate Communication

Specialisation Electives (Choose any three)

Media Planning & Buying
Managing Competitive Events
Advertising Principles and Practices
Aesthetics of Photography
Event Coverage and Packaging

Domain Electives (Choose any one)

Event Planning & Strategy
Corporate Communication

Value Addition Courses

Media Globalization
Anchoring & Presentation

FBL (Choose any one)

French
German
Spanish
Japanese
Chinese

Open Elective (OE)

Semester 4

Core Courses

New Venture Creation in PR & Events

Specialisation Electives (Choose any three)

International Marketing
Managing Special Events
Marketing of Services
Digital Marketing
Corporate Events

Domain Electives (Choose any one)

Advertising Planning and Strategy
Advanced Photography Techniques

Value Addition Courses

Business Communication
Behavioural Science

FBL (Choose any one)

French
German
Spanish
Japanese
Chinese

Open Elective (OE)

Address
Amity University, Noida.
Sector-125.
Amity University Campus.
City : Noida
State : Uttar Pradesh
Country : India
Contact No : 0120-2445252, 4713600
Contact Email : admissions@amity.edu


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