Wilson College was established in the year 1832 .It is located in Mumbai . BMM is a three year and six semester degree course.

BMM Syllabus:

First Semester
Effective Communication Skills – I
Introduction to Sociology
Economics
Fundamentals of Mass Communication
Introduction to Computers
Landmarks to 0th Century World History

Second Semester
Effective Communication Skills – II
Principles of Management
Introduction to Literature in English
Political Concepts and Indian Political Systems
Principles of Marketing
Introduction to Psychology

Third Semester
Introduction to Advertising
Introduction to Journalism
Introduction to Culture Studies
Introduction to Creative Writing
Introduction to Public Relations
Introduction to Media Studies

Fourth Semester
Mass Media Research
Advance Computers
Print Production and Photography
Organizational Behavior
Understanding Cinema
Radio and Television

The course study allows one to have two specializations in the final year of the course.
Advertising

Fifth Semester
Advertising in Contemporary Society
Media Planning and Buying
Brand Building
Copywriting
Advertising Design
Consumer Behavior

Sixth Semester
Advertising and Marketing Research
The Principal and Practice of Direct Marketing
Contemporary Issues
Legal Environment and Advertising Ethics
Financial Management for Marketing and Advertising
Agency Management

Journalism
Fifth Semester
Reporting
Indian Regional Journalism
Niche and Magazine Journalism – I
Editing
Feature and Opinion
Journalism and Public Opinion

Sixth Semester
Press Laws and Ethics
News Media Management
Contemporary Issues
Broadcast Journalism
Niche Journalism – II
Internet and Issue in the Global Media

Contact:
Wilson College
Netaji Subhash Chandra Bose Rd, Chowpatty Seaface Road, Chowpatty, Girgaon, Mumbai, Maharashtra 400007 ‎
022 2363 7663

Map: