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February 10th, 2016, 01:55 PM
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Join Date: Mar 2012
Re: Brand Management Certificate

Brand Management is the analysis and planning on how that brand is perceived in the market.

Tangible elements of brand management include the product itself; look, price, the packaging, etc.

List of subjects in Brand Management:-

Brand Marketing Overview
Brand Equity
Brand Positioning
Choosing Brand Elements
Designing Brand Building Marketing Programs
Integrated Marketing Communications
Brand Equity Measurement
Growing and Sustaining Brand Equity

As per your choice of location i.e Mumbai you may consider the following colleges for doing Brand Management Certificate Course:

The list includes:

Samsika Academy of Brand Management
S.P Jain Institute of Management & Research
National Institute of Event Management
Jamnalal Bajaj Institute of Management Studies

Pay Scale:

The minimum salary of brand managers in India is around Rs. 7, 00,000 - 8, 50,000 per annum. But this may vary accordingly.

In foreign countries, brand managers earn as much as $35,000 to $150,000 or more every year. The minimum salary is reported to be about $76,100.


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