MBA Wine Marketing & Management of INSEEC Wine & Spirits Institute aims to equip students with business and technical skills in order to work as highly qualified executives in the wine sector.

Firmly based in professional world, it will enable the students to master the necessary management methods and tools.

Courses offered in MBA Wine Marketing & Management
Core Courses
-International Marketing
-Management and Company Strategy
-An In-Depth Approach to Consumer Behavior
-Marketing Studies and Research
-Launching & Managing New Products
-Merchandising
-Distribution Policy
-International Advertising
-Financial Management

Specialized courses
-The International Wine Economy
-A Comparative Approach to Legislation Affecting the Wine Industry
-International Strategy of the Brands in the Wine Sector
-Packaging Design
-Development of Foreign Markets
-Logistics and Purchasing
-International Negotiation
-Oenology
-Wine Tasting

Contact Details:
INSEEC Wine & Spirits Institute  
Hangar 18 - Quai de Bacalan, 33070 Bordeaux, France
Phone:+33 5 56 00 73 87