Mahatma Gandhi University Kerala offers Master of Business Administration MBA program of duration 2 years.

MBA program-

Duration – 2 years

Full Time - 60 Seats.

Specialization:

MARKETING
FINANCE
HUMAN RESOURCE MANAGEMENT
INFORMATION TECHNOLOGY
RURAL MANAGEMENT

Eligibility:

Bachelors Degree in any subject with not less than 50% marks in aggregate in all parts of examination.
Or
Masters Degree in any subject (A pass in any Bachelor’s Degree for candidates belonging to SC/ST)

Selection process-

Selection is based on MGU MAT, Group Discussion and Personal Interview.

Course structure-

Semester I

CC131 Accounting for Management
CC132 Business Communication
CC133 Information Processing using Computers
CC134 Business and Ethical Values
CC135 Legal Environment of Business
CC136 Management Process and Organisational Behaviour
CC137 Economics for Managers
CC138 Quantitative Methods for Management

Semester II

CC231 Financial Management
CC232 Human Resource Management
CC233 Management Information Systems
CC234 Marketing Management
CC235 Operations Management
CC236 Operations Research
CC237 Research Methodology
CC238 Environment Management
CC239 Viva-Voce Examination

Third And Fourth Semester

Combination of Optionals in accordance with the area of Specialisation
Note: A student may choose from the following. viz.
(1) Finance & Marketing.
(2) Finance & Human Resources Development.
(3) Marketing & Human Resources Development.

SEMESTER – III

Branch – I FINANCE & MARKETING

CC331 Global Business Environment
Elective I Security Analysis and Portfolio Management
Elective II Working Capital Management
Elective III Tax Management
Elective IV Consumer Behaviour
Elective V Advertising and Sales Promotion of Management
Elective VI Marketing Research
CC338 Summer Project

Branch -- II FINANCE & HUMAN RESOURCE DEVELOPMENT

CC331 Global Business Environment
Elective I Security Analysis and Portfolio Management
Elective II Working Capital Management
Elective III Tax Management
Elective IV Management Training and Development
Elective V Compensation Management
Elective VI Managing Interpersonal and Group Process
CC338 Summer Project

Branch – III MARKETING & HUMAN RESOURCE DEVELOPMENT

CC331 Global Business Environment
Elective I Consumer Behaviour
Elective II Advertising and Sales Promotion Management
Elective III Marketing Research
Elective IV Management Training and Development
Elective V Compensation Management
Elective VI Managing Interpersonal and Group Process
CC338 Summer Project

SEMESTER IV

FINANCE & MARKETING

(a) For students specializing in the area of finance (Branch I)
CC431 Strategic Management
Elective VII International Finance
Elective VIII Financial Derivatives and Risk Management
Elective IX Product and Brand Management
CC435 Project Study
CC436 Viva-voce
(b) For students specializing in the area of marketing (Branch I)
CC431 Strategic Management
Elective VII Product & Brand Management
Elective VIII Sales and Distribution Management
Elective IX International Finance
CC435 Project Study
CC436 Viva-voce

FINANCE & HUMAN RESOURCE DEVELOPMENT

(a) For students specializing in the area of finance (Branch II)
CC431 Strategic Management
Elective VII International Finance
Elective VIII Financial Derivatives & Risk Management
Elective IX Organizational Change & Intervention Strategies
CC435 Project Study
CC436 Viva-voce
(b) For students specializing in the area of Human Resource Development (Branch II)
CC431 Strategic Management
Elective VII Organizational Change & Intervention Strategies
Elective VIII Human Resource Planning & Development
Elective IX International Finance
CC435 Project Study
CC436 Viva-voce

MARKETING & HUMAN RESOURCE DEVELOPMENT

(a) For students specializing in the area of Marketing (Branch III)
CC431 Strategic Management
Elective VII Product & Brand Management
Elective VIII Sales & Distribution Management
Elective IX Organizational Change & Intervention Strategies
CC435 Project Study
CC436 Viva-voce

(b) For students specializing in the area of Human Resource Development (Branch III)

CC431 Strategic Management
Elective VII Organizational Change & Intervention Strategies
Elective VIII Human Resource Planning & Development System
Elective IX Product & Brand Management
CC435 Project Study
Viva-voce

Contact-

Mahatma Gandhi University
Priyadarsini Hills P.O., Kottayam - 686 560
Registrar : 91-481-2731007
PRO : 91-481-2732650, 9846720402.
Public Access/Head Number: +91-481-2732500
Enquiry : 91-481-2731020, 2733300, 2733378