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June 1st, 2016, 02:35 PM
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Join Date: Mar 2012
Re: MREC MBA College

The MBA department of MREC or Malla Reddy Engineering College has the mission to inculcate a spirit of lifelong learning. It aspires to strengthen the capabilities of integrating concepts with applications and values.

Admission in it made subject to the eligibility, qualifications and specialization prescribed by the University from time to time.

Admissions are made on the basis of merit/ rank obtained by the qualifying candidate at
ICET examination or at an Entrance Test conducted by the university subject to reservations as laid down by the Govt from time to time

MBA Syllabus

Management Fundamentals


UNIT-I: A Brief History of Management: Introduction of management –Definition, scope and
importance of management, objectives of management-functions of management-levels of
management-Roles of manager. Evolution of management thoughts-Scientific Management,
Administrative management. Theories of management: Administrative theory and scientific
management theory, Behavioral Theory, Management Science, Integrative Perspective – Systems Theory, Socio technical Theory, Contingency Theory, Comparing Theories.

UNIT-II: Creative Problem Solving and Decision Making: Problem Solving and Decision
Making, Classify and Define the Problem or Opportunity, Set Objectives and Criteria, Generate
Creative and Innovative Alternatives, Analyze Alternatives and Select the Most Feasible, Plan,
Implement the Decision and Control, Vroom’s Participative Decision Making Model.
Case: The Coca- Cola Company (Robert N Lussier page no: 117)

UNIT-III: Strategic and Operational Planning: Developing the Mission, Analyzing the
Environment, Setting Objectives, Corporate Strategies, Business Strategies, Operational Planning, Implementing and Controlling Strategies. Time Management. Case: Dunkin’s Donuts (Robert N
Lussier page no: 151)

UNIT-IV: Organizing and Delegating Work: Principles of Organizing, Authority, Organizational
Design, Job Design, Organizing Yourself and Delegating. Relation between Authority, Power and Influence. Leadership and Trait Theory, Behavioural Leadership Theories, Situational Approaches to Leadership, Handling Complaints
Case: Hitachi (Robert N Lussier page no: 197)
Case: Steve Jobs, Apple (Robert N Lussier page no: 348)

UNIT-V: Communication and Controlling: Organizational Communication and Information
Technology, Interpersonal Communication Process and Communication Barriers, Message
Transmission Channels. Organizational and Functional Area Control Systems, Establishing Control Systems.
Case: Well Point (Robert N Lussier page no: 384)
Case: Chen Clothes Manufacturing (Robert N Lussier page no: 488)

MBA Syllabus
I SEMESTER
Code Subjects Approach L/P Credits
4B101 Management Fundamentals Concepts and cases 4 3
4B102 Business Laws & Regulations Concepts and cases 4 3
4B103 Financial Accounting & Analysis Concepts & Problem Solving 4 3
4B104 Managerial Economics Concepts and cases 4 3
4B105 Business Environment Concepts and cases 4 3
4B106 Research Methodology & Statistical Analysis Concepts & Problem Solving 4 3
4BE05 Business Communication theory Concepts and cases 3 3
4B107 Statistical Data Analysis - Practical MS Excel(LAB) 3 2

II SEMESTER
Code Subjects Approach L/P Credits
4B108 Human Resource Management Concepts and cases 4 3
4B109 Quantitative Analysis & Decision Making Concepts & Problem Solving 4 3
4B110 Financial Management Concepts & Problem Solving 4 3
4B111 Management Information system Concepts and cases 4 3
4B112 Marketing Management Concepts and cases 4 3
4B113 Business Ethics& Corporate Governance Concepts and cases 4 3
4B114 Production & Operation Management Concepts, cases and Problem Solving 4 3
4BE06 Business communication &Soft Skills Lab-practical Concepts and cases 3 2
4B115 Annual Report analysis -Seminar Using CMIE Prowess Database /annual reports of companies, MS-Excel Lab 2


III SEMESTER
Code Subjects Approach L/P Credits
4B116 Summer Internship-
Seminar Working in any organization during summer vacation (Live case) 2
4B117 Entrepreneurship Concepts and cases 4 3
4B118 Cost & Management Accounting Concepts & Problem Solving 4 3
4B119 Strategic Management Concepts and cases 4 3
4B120 Organizational Behavior Concepts and cases 4 3
Elective 1 Concepts and cases 4 3
Elective 2 Concepts and cases 4 3
Elective 3 Concepts and cases 4 3

IV SEMESTER
Code Subjects Approach L/P Credits
Elective 4 Concepts and cases 4 3
Elective 5 Concepts and cases 4 3
Elective 6 Concepts and cases 4 3
Main Project Work
4B145 Stage-I: Research Methodology for the Main Project Work & Collection of Main Project Related Data from CMIE Prowess DATABASE or any source, or Data collected from the field- Seminar
Stage-II: Statistical Analysis of Main project data. 3
Statistical Analysis using either Excel, SPSS, MINI TAB, or Seminar presentation
4B146 Stage-III : MAIN PROJECT VIVA 3
TOTAL CREDITS = 72 CREDITS FOR 24 THEORY SUBJECTS + 14 CREDITS FOR 2 PRACTICALS, 2 SEMINARS AND MAIN PROJECT 86


CHOOSE ANY ONE OF THE MARKETING OR FINANCE OR HR OR SYSTEMS ELECTIVES
MARKETING ELECTIVES
4B121 Consumer Behaviour Concepts and cases 4 3
4B122 Sales and Distribution Concepts and cases 4 3
4B123 Marketing research Concepts and cases 4 3
4B124 Retailing Management Concepts and cases 4 3
4B125 Services Marketing Concepts and cases 4 3
4B126 International Marketing Concepts and cases 4 3
FINANCE ELECTIVES
4B127 Security Analysis and Portfolio Management Concepts & Problem Solving 4 3
4B128 Financial Institutions, Markets & Services Concepts & Problem Solving 4 3
4B129 Strategic Investment and Financing Decisions Concepts & Problem Solving 4 3
4B130 International Financial Management Concepts & Problem Solving 4 3
4B131 Derivatives Concepts & Problem Solving 4 3
4B132 Banking and Insurance Concepts & Problem Solving 4 3
HR ELECTIVES
4B133 Performance Management Concepts and cases 4 3
4B134 Training and Development Concepts and cases 4 3
4B135 Management of Industrial Relations Concepts and cases 4 3
4B136 Compensation & Reward Management Concepts and cases 4 3
4B137 Management of Change Concepts and cases 4 3
4B138 Leadership Concepts and cases 4 3
SYSTEMS ELECTIVES
4B139 Business Intelligence Concepts and cases 4 3
4B140 Enterprise Resource Planning Concepts and cases 4 3
4B141 Decision Support Systems Concepts and cases 4 3
4B142 E-Business Concepts and cases 4 3
4B143 Cyber Security Concepts and cases 4 3
4B144 Information Systems, Control and Audit Concepts and cases 4 3

more MBA Syllabus detail attached a pdf file;
Attached Files
File Type: pdf MBA Syllabus.pdf (973.9 KB, 60 views)


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