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June 1st, 2016, 05:09 PM
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Join Date: Mar 2012
Re: Public Relations MBA

MBA in Public Relations is a career avenue for those who have excellent communication skills and who wish to pursue a career that offers an opportunity to interact with lots of interesting people.

A public relations course is designed to equip you with skills like public speaking and understanding the listener’s psychology to facilitate useful exchange of information.

The course content includes the following:

Introduction to Public Communication
History of Print Media in India
Electronic Media and Photography
Advertising Research
International communication and Human Rights
Role of Information Technology in Public Relations
Study of human needs and psychology

Eligibility-
Candidate must have passed bachelor's degree or equivalent in any discipline, with a confident personality and good communication skills Must have a valid score in MAT/CAT

Applicants must satisfy any two of the following criteria:

A minimum grade point average (GPA) of 3.0 on a scale of 4.0 (B average)
A satisfactory score on the GMAT or GRE
2 years or more of effective managerial or professional work experience which may include military duty
A interview with the Dean

Cost:
Cost you between Rs. 10,000 to Rs. 40,000 per year depending on the college you choose.

Name of top companies:

Ogilvy and Mather
J Walter Thompson India
Mudra Communication Pvt. Ltd.
FCB-Ulka Advertising Ltd.
Rediffusion- DY&R


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