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June 14th, 2014, 05:03 PM
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Syllabus of MBA 1st Semester
Here I am looking for the syllabus of MBA 1st Semester offered at Royal Group Of Institution, can you please provide me the same??? As per your request here I am sharing the syllabus of MBA 1st Semester offered at Royal Group of Institution (RGI) Detailed Syllabus of MBA 1 st Semester MBA 101 Principles of Management MBA 102 Organisational Behaviour MBA 103 Managerial Economics MBA 104 Financial Accounting MBA 105 Quantitative Techniques in Management MBA 106 Marketing Management - I MBA 107 Computer Application in Business MBA 108 Values & Ethics in Management MBA 109 Communication Skills for Managers Principles of Management-- 1. Concept of Management, Definitions, History, Classical Theories (including Scientific Management & Fayol’s 14 principles of Management), Neo-Classical Theories (including Human Relation Approach and Behavioural Approach) & Modern Theories (including Japanese Style of Management, Systems Approach, Contingency Approach, etc.) 2. Planning (concept, importance, process, types of plan, Organising, Staffing (meaning, importance, elements), Decision Making (concept, process, conditions for decisions, types, various techniques), Directing (concept, importance), Motivating (concept, process, theories), Communication (concept, elements and process, barriers to communication, essentials for successful communication) and Control (concept, process, types and approaches of control, techniques of control) 3. Concepts of Organisational Structures (Functional, Departmental, Project, Matrix, Network and Organic Structure), Line and Staff Functions (concepts, forms, conflicts and resolutions), Authority, Responsibility and Accountability (origin of authority, steps in delegation, blocks in delegation and measures for effective delegation) 4. Indian Ethos in Management (concept, principles, quality of work life & work ethics), Stress Management (concept, types, symptoms, causes, reducing techniques), and Social Responsibilities of Business. Paper: Financial Accounting 1. Introduction to Accounting, GAAP and Accounting Standards Introduction; Meaning of Accounting, Accountancy & Book keeping; Relationship between Accounting, Accountancy & Book keeping; Distinction between Book keeping & Accounting; Accounting Cycle; Users of Accounting Information; Objectives of Accounting; Types of Accounting information; Advantages & Limitations of Accounting; Qualitative Characteristics of Financial Statements; Branches of Accounting; Basic Accounting Terminology; Double Entry System of Book Keeping; Relationship of Accounting with other Discipline; Accrual & Cash Basis of Accounting. Meaning of Generally Accepted Accounting Principles (GAAP); Basic Assumptions, Basic Principles & Modifying Principles of Accounting. Accounting Standards; Its Meaning, Objectives & Significance; Advantages & Arguments for Setting Accounting Standards; Development of Accounting Standards and Accounting Standards Board of India. Recommended Book(s): 1. P.C.Tulsian - Financial Accounting (Pearson Education) 2. Journalizing, Posting, Balancing and preparation of a Trial Balance Recommended Book(s): 1. P.C.Tulsian - Financial Accounting (Pearson Education) 3. Cash Book and Depreciation Cash Book: Meaning and Types of Cash Book- Single Column, Cash Book with Discount Column, Cash Book with Bank and Discount Column. Depreciation: Meaning of Depreciation and Depreciation Accounting; Causes of Depreciation; Need for Charging Depreciation; Factors Affecting the Amount of Depreciation; Depreciation on Additions to Fixed Assets; Methods of Recording Depreciation; Methods of Allocating Depreciation- SLM and WDV Method. Recommended Book(s): 1. P.C.Tulsian - Financial Accounting (Pearson Education) 30 8 4. Company Final Accounts and Financial Shenanigans Company Final Accounts: Books of Accounts to be maintained and Preparation of Final Accounts. Recommended Book(s): 1. S.N.Maheshwari & S.K.Maheshwari - An Introduction to Accountancy (Vikas Publishing House Pvt Ltd) Financial Shenanigans (FS): Meaning; Motivations and Opportunities for FS; FS Techniques; Regulatory Reactions; Detection & Prevention of FS. Recommended Book(s): 1. Sanjay Dhamija - Financial Accounting For Managers (Pearson Education) Reference Books: 1. Modern Accountancy (Vol. 1) by A. Mukherjee & M. Hanif. McGraw Hill. 2. Financial Accounting for Management by Paresh Shah, Oxford University Press. Course: Master of Business Administration Semester: First Paper: Quantitative Techniques in Management 1. Differential Calculus – Differentiation, Partial Derivatives and applications; Maxima and Minima – Single variable and Multi variable functions. Matrix Algebra – Inverse of Matrix; Use of Matrix Inverse Method – Solution of Linear Equations. Recommended Text Book(s): 3. Kashyap Trivedi & Chirag Trivedi - Business Mathematics (Pearson) 4. N. D. Vohra - Quantitative Techniques in Management (Supplement: Mathematics and Statistics Refresher). (McGraw Hill Co.) 2. Probability – Definition; Rules of Addition and Multiplication; Probability Tree Diagram; Bayes’ Theorem. Probability Distributions – Characteristics of Binomial, Poisson and Normal distributions; Importance of Normal Distribution and its application. Sampling – Principles and methods. Concept of Sampling Distribution. Hypothesis Test – General procedure & Errors. Chi-Square test and application. Recommended Text Book(s): 3. J. K. Sharma - Business Statistics (Pearson) 3. Correlation – Types, Method of Correlation Analysis; Coefficient of Determination. Simple Linear Regression – Determination of Regression Coefficient; Application of Regression in business decision-making. Forecasting and Time Series Analysis: Forecasting methods – Qualitative and Quantitative. Time Series Analysis – objective, components; Quantitative Forecasting methods – smoothing and exponential smoothing; Trend Projection; Measurement of seasonal effects, cyclical and irregular variations. Recommended Text Book(s): 3. J. K. Sharma - Business Statistics (Pearson) 4. Index Numbers – Types; Characteristics and uses; Methods of construction of price indexes, Weighted and Unweighted Price Indexes; Test of Adequacy of Indexes Decision Theory – Steps in Decision Theory Approach; Types of decision-making environments; Decision making under uncertainty and Risk; Posterior Probabilities and Bayesian Analysis; Decision Tree Analysis. Recommended Book(s): 6. J. K. Sharma - Business Statistics (Pearson) Reference Books: 1. David M. Levine, Timothy C. Krehbiel, Mark L. Berenson, Barry Render, Ralph M. Stair, Michael E. Hanna - Quantitative Techniques for Management (Pearson) Proposed MBA 1st Semester Syllabus for ASTU 17 Course: Master of Business Administration Semester: First Paper: Marketing Management I 1. Introduction to Marketing, Nature, Scope and Importance, Marketing Philosophies, Marketing Vs Selling, Marketing environment, Green Marketing, Marketing Research-concept Recommended Reference Book(s): 4. Philip Kotler, Kevin Keller, Abraham Koshy, Mithileshwar Jha, - Marketing Management, 13th edition (Pearson Education India) 5. Armstrong, Kotler - Marketing: An Introduction 7th edition (Pearson Education) 6. Tapan K Panda - Marketing Management Text & Cases (Excel Books) 2. Industrial and Consumer Markets, Consumer Market and buyer behavior- Social, Cultural, Personal and Psychological factors affecting consumer behavior, Market Segmentation- procedure, basis for Consumer or Industrial Market Segmentation, Market Targeting, Niche Marketing, Social Marketing, Customization Recommended Reference Book(s): 4. Philip Kotler, Kevin Keller, Abraham Koshy, Mithileshwar Jha, - Marketing Management, 13th edition (Pearson Education India) 5. Armstrong, Kotler - Marketing: An Introduction, 7th edition (Pearson Education) 6. S Jayachandran - Marketing Management Text & Cases (Excel Books) 3. Importance of Marketing Mix- 4P’s of Marketing, Concept of Product- Classification of products, Product levels, Product Mix, New Product Development, Product Life Cycle (PLC)- Stages and Strategies for different stages of PLC, Product Positioning, Differentiating the product- concept and strategies Recommended Reference Book(s): 4. Philip Kotler, Kevin Keller, Abraham Koshy, Mithileshwar Jha, - Marketing Management - 13th edition (Pearson Education India) 5. Armstrong, Kotler - Marketing: An Introduction 7th edition (Pearson Education) 6. Ramaswamy V.S. and Namakumari S. – Marketing Management: Planning, Implementation and Control (MacMil) 4. Concept of Pricing- Factors affecting Price determination, Pricing Policies, Pricing Methods. Channels of Distribution- factors affecting Channel Distribution, Management of Channels, Selection, Training, Motivation and Evaluation of Channel Members, Retailing, Wholesaling and Teleshopping Recommended Reference Book(s): 7. Philip Kotler, Kevin Keller, Abraham Koshy, Mithileshwar Jha, - Marketing Management, 13th edition (Pearson Education India) 8. Armstrong, Kotler - Marketing: An Introduction, 7th edition (Pearson Education) 9. S Jayachandran - Marketing Management Text & Cases Course: Master of Business Administration Semester: First Paper: Computer Application in Business 1. Information Technology: Contributions of IT to Business; Tactical and Strategic IT applications; Integrated Business Application – need; attributes; advantages; Identification of right IT application in business. Importance of Information system for organization and society; Competitive advantage and Strategic Information System; Ethical Issues; Security Issues and defense mechanisms. IT Application in Industries (Banks, Hospitals and Hotels). E-Governance – concept and services. 2. Data and Database Management Systems: Difficulties in managing Data, Data Life Cycle; Database approach – Data hierarchy, designing database, Entry-relationship modeling, DBMS. Files/Records/Data Management Functions, Functions and Advantages of DBMS/RDBMS, DBMS Implementation methodologies; Relational database model; SQL, Data backup and Restoration; Data warehouse and Data Mining. 3. Networking – Introduction; Converging of computing with 25 8 communication; the OSI model; Benefits of Networking; Components of a Network and Network types; characteristics of Network; Hardware and Software used for Networking; Transmission Modes; Transmission media; Security 4. Electronic Commerce: Overview of E-Business and ECommerce; Pure versus Partial EC; Types of E-Commerce – B2C, B2B, C2C, B2E and E-Government. E-Commerce Business Models; Benefits and Limitations of E-Commerce; E-tailing – Issues; Electronic Storefront and Malls; Online Advertising Methods, spamming, permission marketing and viral marketing. EDI – concept; E-commerce in India – Scopes and Challenges; Electronic Payments; Ethical and Legal Issues in E-business Practicals 1) Working with Tally – Introduction; Features of Tally; Enhancement; Installation Process; Creating a Company: Defining Stock Groups and Stock Categories; Defining Stock Items; Unit of Measurement; Defining Godowns. 2) Working with DBMS – Creating Database in Microsoft Access. 3) Working with Excel and PowerPoint Recommended Text Book(s): 1. T.A. Adikesavan - Information Technology: Best Practices and Applications in Business (PHI Ltd.). 2. R. Kelly Rainer & Gasey G. Cegielski - Introduction to Information Systems: Enabling and Transforming Business (Wiley India). 3. N. Srivastava - Computer Applications in Management (Dreamtech Press, New Delhi). Reference Book(s): 1. Anita Goel - Computer Fundamentals (Pearson) 2. Ramez Elmasri & Shamkant Navathe - Fundamentals of Database Systems (Pearson) Rest of the Syllabus is attached in below file which is free of cost Address: Royal Group of Institution Guwahati, Assam , 781035 0361-2279919/2279920 Map: Last edited by Neelurk; April 22nd, 2020 at 11:39 AM. |
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