I am MBA student and preparing for the exams looking for the Material Management Notes for MBA Students. Can you please provide me Material Management Notes which is helpful for MBA Students and tell me Sub disciplines and components of marketing?

Material management is a scientific technique, concerned with Planning, Organizing &Control of flow of materials, from their initial purchase to destination.

Materials management plans and designs for the delivery, distribution, storage, collection, and removal of occupant-generated streams of materials and services.

It is usually an additional service that is offered as part of a campus planning process



Material Management Notes







Below I am providing you the Material Management Notes which is helpful for MBA Students:

Branches of marketing

Direct marketing
Multi-level marketing
Services marketing
Sponsorship

Subdisciplines and components of marketing

Consumer behavior
Distribution
Marketing management
Marketing research
Marketing strategy
Pricing
Product management
Promotion (marketing)

Marketing strategies

Market dominance strategies
Porter generic strategies
Mass customization
Vendor lock-in
Scenario planning

Attached Files

Material Management Notes 1.pdf (4.98 MB, 409 views)