Hello sir, I want syllabus for the UGC NET exam in management. Is there any one can provide me here UGC NET Syllabus MGT?

The National Educational Testing Bureau of University Grants Commission (UGC) conducts National Eligibility Test (NET) to determine eligibility for lectureship and for award of Junior Research Fellowship (JRF) for Indian nationals in order to ensure minimum standards for the entrants in the teaching profession and research.

The Test is conducted in Humanities (including languages), Social Sciences, Forensic Science, Environmental Sciences, Computer Science and Applications and Electronic Science.

Management ( including Business Administration Management / Marketing / Marketing Management / Industrial Relations and Personnel Management., etc ).


UGC NET Management Paper II & Paper III ( A ) [ Core Group ]

Unit – I
Managerial Economics – Demand Analysis
Production Function
Cost – Output Relations
Market Structures
Pricing Theories
Advertising
Macro – Economics
National Income Concepts
Infrastructure – Management and Policy
Business Environment
Capital Budgeting

Unit – II
The concept and significance of organisational behaviour – Skills and Roles in an organisation – Classical, Neo – Classical and Modern Theories of Organisational Structure – Organisational Design – Understanding and Managing individual behaviour personality – Perception – Values – Attitudes – Learning – Motivation.
Understanding and Managing Group Behaviour, Processes – Inter – personal and group dynamics – Communication – Leadership – Managing change – Managing conflicts.
Organisational Development.

Unit – III
Concepts and perspectives in HRM; HRM in changing environment.
Human Resource Plarming – Objectives, Process and Techniques.
Job analysis – Job Description.
Selecting Human Resources.
Induction, Training and Development.
Exit policy and Implications.
Performance Appraisal and Evaluation.
Potential Assessment.
Job Evaluation.
Wage Determination.
Industrial Relations and Trade Unions.
Dispute Resolution and Grievance Management.
Labour Welfare and Social Security Measures.

Unit – IV
Financial Management – Nature and Scope.
Valuation Concepts and Valuation of Securities.
Capital Budgeting Decisions – Risk Analysis.
Capital Structure and Cost of Capital.
Dividend Policy – Determinants.
Long – Term and Short – Term Financing Instruments.
Mergers and Acquisitions.

Unit – V
Marketing Environment and Environment Scanning; Marketing Information Systems and Marketing Research; Understanding Consumer and Industrial Markets; Demand Measurement and Forecasting; Market Segmentation – Targeting and Positioning; Product Decisions, Product mix, Product Life Cycle; New Product Development; Branding and Packaging; Pricing Methods and Strategies.
Promotion Decisions – Promotion mix; Advertising; Personal Selling; Channel Management; Vertical Marketing Systems; Evaluation and Control of Marketing Effort; Marketing of Services; Customer Relation Management;
Uses of Internet as a Marketing Medium – Other related issues like branding, market development, Advertising and retailing on the net.
New issues in Marketing.

Unit – VI
Role and Scope of Production Management; Facility Location; Layout Planning and Analysis; Production Planning and Control – Production Process Analysis; Demand Forecasting for Operations; Determinants of Product mix; Production Scheduling; Work measurement; Time and Motion Study; Statistical Quality Control.
Role and Scope of Operations Research; Linear Programming; Sensitivity Analysis; Duality; Transportation Model; Inventory Control; Queueing Theory; Decision Theory; Markov Analysis; PERT / CPM.

Attached Files

UGC NET exam syllabus.pdf (114.7 KB, 67 views)