Hello sir I am here as I want to get the Study Material/ syllabus of Managerial Economics of MBA of Kannur University so will you please provide me the syllabus??

Kannur University was established in 1996 to provide development of higher education in Kasaragod, Kannur, and Wayanad districts of Kerala, India.

It was established after the passing of Act No. 22 of 1996 of the Kerala Legislative Assembly

As per your demand here I am providing you syllabus of Managerial Economics of MBA of this University:

1. Nature and significance of Managerial Economics- fundamental concepts & technique of Managerial decision-making - application of economic theories in decision making.

2. Demand Analysis- - Meaning of demand - determinants of demand - types of demand - law of demand - elasticity of demand - demand forecasting - methods of forecasting demand - essentials of good forecasting-

3. Supply Analysis- Supply Curves- Factors affecting Supply- Elasticity of supply.
4. Production Analysis- - production function - laws of production – economies of scale - laws of returns and business decision.

5. Cost Analysis- - Various concepts of costs - cost output relationship - Application of marginal costing in business decisions - cost control and cost reduction.

6. Pricing- price determination under perfect competition – under monopoly – under monopolistic competition - under oligopoly - pricing policies and practices - pricing of a new product.

7. Profit Analysis- -Nature of Profit- Theories of profit – Rent theory- Marginal Productivity theorydynamic Theory- Innovation Theory- Risk & uncertainty Theory-policies of profits- profit measurement

8. National Income Analysis- Basic concepts- Measurement of National Income Components of National Income- Managerial uses of National Income concepts

References-

1. DN Dwivedi - Managerial Economics

2. Varshney and Maheshwari - Managerial Economics.

3. Lija J Truett, Dale B Truett - Managerial Economics

4. Dominick Salvatore - Managerial Economics

5. Mote, Paul & Gupta - Managerial Economics

6. Chopra, O P - Managerial Economics

7. Adhikary , M. - Business Economics

8. Mankar and Dinakar - Business Economics.

9. Roger A Arnold - Macro Economics


Contact Detail:
Kannur University  
Thavakkara Civil Station P.O., Kannur, Kerala 670002
Phone: 0497 271 5335