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June 27th, 2013, 01:39 PM
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Indian Institute of Business Mgmt. & Research
Please provide me syllabus for Master of Marketing Management course offered by Indian Institute of Business Mgmt. & Research pune Indian Institute of Business Mgmt. & Research pune is Permanently affiliated to University of Pune and approved by AICTE, Govt. of India Course offered : Full Time Post Graduate Courses: Master Of Computer Application (MCA) Master's Degree in Computer Management (MCM) Master of Marketing Management (MMM) Master's Degree Course in Business Administration (MBA) Master's Degree in Personnel Management (MPM) Post Graduate Diploma in Foreign Trade (PGDFT) Part Time Post Graduate Courses: Post Graduate Diploma in Business Management (PGDBM) Master's Degree in Business Studies (MBS) Post Graduate Diploma in Materials and Logistics Management (PGDMLM) Post Graduate Diploma in Marketing Management (PGDMM) Ph. D. in Computer / Management Here I am giving you syllabus for Master of Marketing Management Master of Marketing Management : 1st semester : Principles & Practice of Management Principles of Marketing Fundamentals of Management Accounting Managerial Economics Research Methodology Consumer Behavior Business Communication Fundamentals of Information Technology 2nd semester : Services Marketing Retail Marketing Sales Management & Personal Selling Distribution Management & Logistics Relationship Marketing Indian Economic Environment Field Work + SPSS 3rd semester : International Marketing Marketing and Laws Financial Services Marketing Marketing Communication Retail Operations Management Practicals Project Work Foreign Language Virtual Marketing Management 4th semester : Brand Management Strategic Marketing Export Documentation & Forex Direct Marketing Industrial Marketing Rural & Agricultural Marketing Entrepreneurship Development & Project Management Foreign Language Placement details : List of past recruiters : Amul, Zensar, American Express, Bajaj, Wipro, HCL, Patni, Accenture, Axis Bank, Barclays, Citi Bank, HSBC, HDFC Bank. Contact details : Audyogik Shikshan Mandal's INSTITUTE OF BUSINESS MANAGEMENT & RESEARCH MIDC, Block āCā, Chinchwad, Pune ā 411019. Tel : 020- 27475090, 27478666. Res : 020-27478800 Fax : 020-27471753 E-mail : ibmrc@vsnl.in Last edited by Neelurk; April 25th, 2020 at 01:54 PM. |
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